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Australia Targets Social Media Algorithms With New User-Choice Rules. Australia has proposed new rules giving social media users greater control over whether algorithms determine the content appearing in their feeds. Under the Labor government's draft legislation, platforms would have to notify users and offer them a choice over their default feed. Users could opt into personalised algorithmic recommendations or choose to see posts only from friends and creators they follow. Prime Minister Anthony Albanese called the proposal "sensible, pragmatic, practical reform" designed to give users more control. The move follows Australia's social media ban for children and comes amid growing global scrutiny of potentially addictive recommendation algorithms. The "My Feed, My Way" initiative would also require platforms to document measures taken to reduce risks of harm to Australian users. Companies failing to comply could face penalties of up to A$109.2 million, with internet regulator eSafety responsible for enforcement. The government will consult tech companies and civil society before introducing the legislation to Parliament later this year.
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