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Dollar Tree Raises Price Cap to $7. The $5 cap instituted in 2023 is increasing yet again. The discount retailer made the announcement in its Q4 earnings call, 'People' reports. "This year, across 3,000 stores, we expect to expand our multi-price assortment by over 300 items at price points ranging from $1.50 to $7." "Over time, you will also see us fully integrate multi-price merchandise more into our stores so our shoppers will find $5 bags of dog food next to our traditional $1.25 pet treats and toys, and our $3 bags of candy will be found in the candy aisle.", Dollar Tree CEO Rick Dreiling, via earnings call. CEO Rick Dreiling added that Dollar Tree's "fastest-growing demographic" earns an annual salary "north of $125,000". During the company's latest financial year, Dollar Tree opened 641 stores, operating over 16,000 locations "across 48 states and five Canadian provinces," 'People' reports. In 2014, Dollar Tree bought Family Dollar for $8.5 billion. It will now close about 600 Family Dollar locations. 400 more Family Dollar and Dollar Tree stores will close in the coming years, 'People' reports. Moving forward, "$3 and $5 center-store merchandise [will be] available at approximately 5,000 Dollar Tree stores, and "$3, $4, and $5 frozen and refrigerated items available at more than 6,500 Dollar Tree stores”. THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT