Headline: Kiss Sells catalog, brand name and IP
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Pophouse Entertainment Group has bought the rock band's catalog, brand name and intellectual property in a deal worth over $300 million, ABC News reports. Björn Ulvaeus of ABBA co-founded Pophouse. When Kiss played their last show in December, they revealed digital avatars of themselves, ABC News reports. Pophouse partnered with George Lucas' company, Industrial Light & Magic, to create the avatar technology. The "ABBA Voyage" show in London featured an entire performance with the Swedish band's digital avatars. ABC News reports that a biopic, documentary and "Kiss experience" are in the works, according to Pophouse CEO Per Sundin.
Keywords: Kiss,sells,catalog,brand name,IP,intellectual property,rock band,Pop House,co-founder,Bjorn,Ulvaeus,ABBA,digital,avatar,creation,collaboration,revealed,show,performances,future,Gene Simmons
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