PREVIEW

According to Eurogamer, Louisiana-based film production company Stellarblade is suing Sony and developer Shift Up, claiming trademark infringement after the release of this year's PS5 action-adventure game, Stellar Blade. Earlier this month, Stellarblade LLC and its owner, Griffith Chambers Mehaffey, filed a complaint in a Louisiana court against Sony and Shift Up. The lawsuit claims that the game’s use of the name "Stellar Blade" is damaging the film company's business. Founded in 2010, Stellarblade specializes in "multimedia entertainment services," including film, documentary, and music video production. Mehaffey asserts that since the game previously known as Project Eve was rebranded as Stellar Blade in 2021, his customers have struggled to find information about his business online. Mehaffey contends that the Stellar Blade trademark filed by Shift Up and Sony in January 2023 is "confusingly similar" to his own Stellarblade trademark (filed in June 2023)
He is seeking damages and attorney fees if his legal action is successful, and requesting that Shift Up and Sony be prohibited from using "Stellar Blade" or any similar names in the future and that all Stellar Blade materials in their possession be surrendered for destruction.