PREVIEW

The frozen lake at St Moritz has once again provided a dramatic backdrop for a spectacular display of some of the world’s most coveted luxury cars.

Set amid the snow-covered peaks of the Engadine Alps, Lake St Moritz was transformed into an open-air stage for The I.C.E. St Moritz, one of the most prestigious winter events in the automotive calendar. In total, more than 20,000 visitors gathered in the Swiss resort over the weekend of 30 January to 1 February 2026.

Over two days, enthusiasts from around the globe watched as 50 rare and historic vehicles were displayed on the crystalline ice, with organisers describing the cars not simply as machines, but as works of art. This year’s event included a special tribute to a defining era in Bugatti’s modern history, highlighting the marque’s influence on the evolution of the hypercar.


Saturday’s programme opened with free laps on the ice, allowing the concours cars to glide across the frozen surface in front of spectators.

A highlight of the weekend was Bugatti’s presence on the ice, where three Veyron Grand Sport Vitesse models from the Les Légendes de Bugatti collection – Soleil de Nuit, Rembrandt Bugatti and Meo Costantini – were displayed. Professional ice skaters performed between the cars, creating what organisers described as a moment of “ice and fire”.

The marque also unveiled a scaled tribute to its early racing heritage, with Hedley Studios presenting the Bugatti Baby II ‘Meo Costantini’, a one-off reinterpretation of the Type 35. Nearby, Bugatti showcased its present-day performance credentials, as owners drove three Bolide hypercars on a specially prepared icy circuit.

Historic Bugatti models, including the Type 13, Type 35 and Type 37A, featured in the Concours of Elegance, while the EB110 competed in the Birth of the Hypercar category.

The wider St Moritz community was also involved, with events spread between the frozen lake and the town centre. An aerial display by the Patrouille Suisse, the Swiss Air Force’s official aerobatic team, drew large crowds as jets flew low over the lake and surrounding mountains, adding to what many described as an unforgettable winter spectacle.