AssetID: 53174733
Headline: UNCAPTIONED: YouTube Expands Crackdown on Ad Blockers
Caption: YouTube Expands Crackdown on Ad Blockers. Earlier this year, YouTube began testing its ability to stop viewers from using ad blockers. A pop-up alerted users that they would be permitted to watch no more than three videos if they continued to use ad blockers. The "small experiment" was meant to encourage people to enable ads or give YouTube Premium a try, Engadget reports. Now, the company is launching a global campaign to put a stop to ad blockers. "The use of ad blockers violate YouTube's Terms of Service.” "We've launched a global effort to urge viewers with ad blockers enabled to allow ads on YouTube or try YouTube Premium for an ad free experience." “Ads support a diverse ecosystem of creators globally and allow billions to access their favorite content on YouTube.", YouTube spokesperson, to Engadget. In July, the price of YouTube Premium was raised from $12 a month to $14. Premium Lite, a more affordable option, used to be offered in some European regions, but it was ended on Oct. 25. THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: YouTube,expands,crackdown,ad blockers,online,channel,streaming,video,affordable,option,subscribers,YouTube Premium,monthly cost,watch,view
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