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Headline: Virgin Hyperloop Unveils Passenger Experience Vision

Caption: Just months after their first passenger testing, Virgin Hyperloop unveiled its vision for the future hyperloop experience on Wednesday (27 Jan). Concept images take the viewer step-by-step through a hyperloop journey, from arriving at the portal to boarding the pod. Far from a dystopian future where dark colours, stark lighting, and screens abound, Virgin Hyperloop’s counter narrative is a more optimistic view of the future: a greener, smoother, safer, and more pleasant mass transit experience. “Designing a new mode of transportation from scratch is both an opportunity and a responsibility,” said Sara Luchian, Virgin Hyperloop’s Director of Passenger Experience and one of the first people to ride the hyperloop in November. “Hyperloop technology – and what it enables – is paradigm-shifting. It follows that the passenger experience should be nothing short of extraordinary.”

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