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AssetID: 40714267

Headline: This Is Now The World's Most Expensive Video Game

Caption: PICTURE SHOWS: Other high-selling games included a 1987 copy of Mike Tyson's Punch-Out!! ($50,400). .... MANDATORY CREDIT *HAS* TO BE USED: Heritage Auctions, HA.com/Cover Images .... STORY COPY: A copy of Nintendo game Super Mario Bros. has broken the world record for the most ever paid for any video game. The highest-graded copy ever of the 80s classic ever received a winning bid of $114,000 in the third session of Heritage Auctions' Comics & Comic Art event in Dallas on July 10. This unopened copy of this NES launch title soared to record heights in part because it was part of one of the short production runs of the game packaged in boxes with a cardboard hangtab underneath the plastic, an indication that it was part of one of the first variants produced after Nintendo started using shrink-wrap to seal the games rather than stickers. "The demand for this game was extremely high, and if any lot in the sale could hit a number like that, it was going to be this one," Heritage Auctions Video Games Director Valarie McLeckie said. "We knew this would be a strong live session, but I don't think anybody could have anticipated how much bidding action there was on Heritage Live! and the phones. These results only verify Heritage Auctions' position in this rapidly growing market." Other high-selling games included a 1987 copy of Mike Tyson's Punch-Out!! ($50,400) and the first sealed copy of Super Mario Bros. 3 which drew a winning bid of $38,400. Also selling was a Sega Pluto-02 Console Prototype - Sega (c. 1995-1996), which brought a winning bid of $84,000. The prototype, from Sega's cancelled project to create a second model of the Sega Saturn console, never was released to the public.

Keywords: interesting, weird , viral, quirky, science, tech, technology, game, gaming, console, geek

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